Out with the old, in with the new
This year our focus was to deepen our portfolio, build client loyalty, and extend our network in a number of photography avenues. Pricing has been the drive behind building our portfolio and clientele, which won't change for the entire year of 2018. However, we're going to take a different approach when it comes to the number of avenues we participate in. Going into 2019 you'll begin to notice the shift gradually start to show on our site.
What's the plan?
The goal will be to lessen our services in Portraiture, Travel, Business, Commercial, Fashion, and Activism photography. Instead, we're going to remove some of those services and focus our specific market.
Activism and Fashion will headline our efforts. We've always been motivated and inspired by the Greater Globe so Activism remains. Our mission has always been to bring a visual voice to women, children, homeless, homosexual, and minorities and that won't change. Fashion allows us to be influential, innovative, and trendsetters in ways that demand attention, which aligns perfectly with activism.
We'll still have Portraiture, Wedding, plus Business and Brand services but it will not be the headline of our business. Travel will be included in blogs and Nature will be featured seasonally.
If I had one gift, one purpose, then I'd like to believe that one was to contribute to society providing unity and love through the art of photography.